Ebooks

 
 

I want to read about Email Personalization

Mobile App Personalization: 10 Ways to Convert and Retain App Users at Scale

Your users expect and demand an end-to-end, tailor-made customer experience, right from first-time app launch. This assumes even greater significance across industries such as e-commerce, OTT, and news and media.

Personalization Playbook: Reimagining Offline-to-Online Retail With D2C E-Commerce

The global retail industry is going to lose almost $2.1 trillion in 2020 alone.

What is BIMI? How will it Affect Email Authentication and Deliverability?

In this guide, you will learn how BIMI helps you as a brand to get the trust of the users and ultimately by getting visibility in the user inbox, get an extra promotion.

11 Ways to Maximize Value from Transactional Emails

Do you know that the CTR of transactional messages is 3 times higher than non-transactional messages?

13 Common Personalization Myths You Must Stop Believing

We have been seeing a lot of myths on personalization doing rounds in the marketing circle. There seems to be a lot of confusion around the implementation, its suitability

Beyond the Basics of Deliverability: Brand Reputation vs Email Reputation

A good email reputation and relevant content will correspond to high email deliverability, which most mailbox providers preach.

Solve: Why is my email blocked?

Blocked Email is the one that is being temporarily rejected by the receiving server not because of any issue with the recipient email address but because of the content in the message.

The Post COVID-19 Marketing Playbook

COVID-19 has changed the world. The customer behavior, needs, and expectations have shifted, and so should your marketing efforts. Marketing has to play catchup and soon.