CHECK THE EVENT RECORDING

FlipKart
Disney+Hotsar
OLA
nexxt
OYO
Swiggy

Key Takeaways –
• How Brands Believe that Retention is the New Acquisition
• How to match the Brand & End-user Expectations via Email
• The New Email Program to increase ROI by 45%
• How to Make your Email Strategy Crisis Proof


Agenda

June 11, Thursday, 2020

09:45 AM – 10:00 AM

Tracks are Open!

Networking! [15 mins]

10:00 AM – 10:05 AM

Welcome Address by Dennis Dayman 

10:05 AM – 10:25 AM

Re-writing your Email Program for Future Revenue by Barry Abel

[15 mins Keynote Session followed by 5 mins Q&A]

10:30 AM – 11:15 AM

Panel Discussion: Retention is the new Acquisition, Using Emails for Brand equity and engagement [Panel Session 35 mins + 10 mins Q&A]

Panelists:

Matthew Vernhout: Director Privacy & Industry Relations, Validity Inc.

Jeanne Jennings: GM, Only Influencers/Chair, Email Innovations Summit

Lauren Meyer: VP, Industry Relations and Compliance, Kickbox

Moderator: Dennis Dayman Privacy Officer/ Email Influencer

11:20 AM – 11:40 AM

My Email Strategy Yesterday, Today and Tomorrow by Dela Quist

[15 mins Keynote Session followed by 5 mins Q&A]

11:40 AM -11:45 AM

Closing Note by Dennis Dayman

11:45 AM –12 Noon

Tracks are Open Again!

Networking! [15 mins]